Mobile Optimization: Why Is it Important?

Mobile optimization is important. Period. You’ve probably heard this sentence before if you have any knowledge of digital marketing whatsoever. But why? We all know that we are living in an

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4 Traits Every Successful App Has in Common

The mobile app is an entirely different beast from its desktop-bound cousin, and it requires a lighter touch, a dash of charisma and a lot of luck to take off.

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